During torrid times it is necessary to help your customers. This help can go a long way in terms of relationship building. The customers can get a sense of confidence or a sense of satisfaction as communication helps in building trust.
Show your Concern
Show genuine concern towards your customers during tough times. They will look up to you during these times and showing care during such times will help in building a positive relationship between you and your customers.
Be A Leader And Inspire
Inspire your customers to do better and not give up during these tough times. From sending positive content to helpful content, inspiration could be all the help your customer needs.
Be Articulate with your customers
Talk openly to your customers about the impact of the crisis. Also, let them know how it will impact your company and what impact it will have on your customer. This will help in setting expectation with your customer.
Be Active on Social Media
Be Active on Social Media
Being active on social media will help you get in touch with your customers on a regular basis. Staying in constant touch will help your customers as you can be a shoulder to lean on during the tough times.
Inspect Your Content
The companies should make it a habit to check the mailing activities that they send to the customers. There might be content which customers may find offensive or hurtful so it is necessary to regulate these.
